Introduction to Webo Directories and to the Webo Hub Builder Background: Webo is an eCommerce Gateway housing Websites, Online Stores and eMarketing
There are many website builders and many directories. The combination of the two is what makes us unique and the synergy that it offers to local collective marketing and to mobile internet based knowledge management is astounding. Contact us to discuss your needs - you will be amazed!
Webo is a Hub or portal. The concept of an eCommerce Gateway via a Central Marketplace was formed by our CEO, in 2004
Webo is the suffix to the words used in a number of African languages for business / commerce e.g. urWebo (Xhosa), uhWebo (Zulu) and kgWebo (Sotho languages)
The Webo Directory Home Page or "Market Place" offers a variety of advice forums and videos together with a PC and Mobi search engine for listed products, online stores and websites.
•The Webo offering includes an integrated website, blog with two way file sharing, shop, showcase, e-marketing platform including bulk email and SMS together with transaction management portals
•Essentially, Webo dramatically lowers the barriers to an affordable online presence and it enables those that can send email to make websites
Many free website builders are available offering static information pages but Webo offers a powerful online trading opportunity with advanced website building tools that expand the possibilities of the baseline templates on offer
The Bulk emailer is a full HTML editor that enables emails to embed video, flash and full website linking and response buttons
The web page editor supports HTML code plug ins that support scroll boxes, calendars, flip books, forms, appointment schedulers, and a huge array of ever expanding functionality driven by social network demand
Webo is uniquely positioned to support small business and large business B2B strategies
Webo: Gets your business growing
Webo houses an integrated online presence driven by advanced content managers.
It offers online listings, showcases and/or shops, customer blogs and websites
Bluk Content Storage and Communication with a "one Click" Link & List Communicator
Direct access via individual domain names is an option as are online meeting packs
Virtual meeting rooms and online project reading/reporting rooms with Audio & Video Conferencing
Taken as whole, all of the above, are are within a common platform populating
a common business directory with a central search engine that we call a
Description / Functionality
• Webo is a Hub that can be duplicated to service the needs of groups, multi branched businesses and can be launched in any country as a business directory, website portal etc
•There are multiple levels of administration including seller sales and order invoicing administration, seller blog administration, seller auction administration, seller out of stock administration, seller blog administration, seller anti-spam legislative requirements, buyer payment receive notification, buyer stock dispatch notification, buyer transaction history, hub owner administration that is extensive and automated including portal advertising, hosting fee administration, package structuring and much much more
•Webo is an Easy-Build Do-It-Yourself, online showcase and or shop and e- Marketing website builder
•Webo has both a search engine and an alphabetical directory for products, websites, defined keyord categories and for on-line stores
Simplicity, variety and no coding means no high tech skills are needed as Webo automatically codes from a WYSIWYG content page loader
Includes website building tools such are page links, pre populated email, page links and anchors and file downloads
Webo instantly publishes loaded content
Go-Anywhere Access to inform, converse, showcase, trade and e-Market with bulk
SMS / eMail and full social media integration being standard
A blog is a built in feature that will enhance customer relationships and loyalty
Webo provides full auction functionality
Audio, video and product manual downloads are enabled
Embeded third party photo & video galleries are supported e.g. YouTube video and
Picassa picture galleries
Webo-Working-Websites are designed to be active CUSTOMER SERVICE CENTRES
Our all inclusive packages include options for up to 21 images per product
You can have your own domain name and or email address
A website search engine (SEO) enabler is included
No contracts and a FREE TRIAL package support access for small business
What is Webo good at?
Servicing the needs of SMME’s looking to gain an online foothold
What is our major competitive edge?
Low cost all in one solution that is easy to self manage
Who is our client base?
SMME’s and B2B via Webo-Working-Websites
A Webo-Working-Website is a Customer Service Centre
Market Overview: Understanding the competition
Each of Webo’s functionality offerings is available in the market place from many alternative suppliers. However, the integration thereof on a single platform is not freely available and the establishment of the central Webo marketplace is unique.
Ebay is a Hub: One location for many products. They offer a similar market place, however the true identity of the seller is hidden so as to protect against off line arrangements that may dilute eBay commissions.
Facebook is a Hub: One location for many people. The social networks are a huge positive driver for Webo as they are creating the market by building skills and developers are feeding the market with an awesome array of plug-ins that can be used on Webo.
Alibaba is a Hub: One location for “ China online.” It is not however exactly comparable as the sellers are supported by the hub owner.
The Webo search engine takes browsers/buyers to products, websites or online stores all of which are linked. This adds huge value to the Sellers brand building where online and/ or offline transactions are fully enabled which is a cheaper way of doing business because Webo seeks no sales commission. You can also back up entries that you place on classified sites with links to your online site where you are able to offer more complete information by way of operating manuals, picures and video.
Many free website builders are available with Yola often rated as being the best.
Webo has deliberated the opportunities for competing in the free category, however volume ‘eyeballs’ is a long game for deep pockets. We also do not seek to be the high end corporate online brochure. Webo is in the business of offering more for little.
As an analogy Webo competes as the ‘Toyota Corolla’ dealership offering value for little money and does not pretend to be the high end ‘Merc’ dealership of websites.
The template and tool driven concept offers ease of use and less high tech input, all of which lowers the cost of creation and maintenance. If you "lift the hood" on a Webo website you will not find the engine hidden behind "Tupperware" - you will find that every aspect has a user manual in the form of HOW TO TIPS at the foot of every site builder option.
segment of the market with a focus on
creating Customer Service Centres. To geographically
localised goods and service providers Webo provides a basis for
enhancing customer relationships and loyalty. To the providers of “portable”
goods and services Webo provides an affordable opportunity to expand market reach.
We add value through accessible simplicity
As technology advances so will the demand for more mobile phone access increase but
we believe that technology alone cannot guarantee success as we believe that the
3 P’s (product, process & people) will remain a large part of the solution.
Webo is designed to be a customer centric product
The currently remaining bandwidth limitations to Africa will soon improve opening a huge shift to cell phone based “buyer” browsing that will command attention to having an online presence.
More and more customer interactions are taking place online. The Web is an attractive place for doing business with lower administration costs and with improved speed of access and response, multiple and widely available methods of access will continue to improve. Consider the history of fax machines, email and websites. Online stores and emarketing are following.
Recent data shows that there is a 98% penetration of cell phones in SA (50m phones are estimated to be in use) and SMS is now a recognised business tool.
SMS and more so, social media messaging, may to a large extent replace voice messaging and the advancing technology of cell phones being internet friendly adds to this scenario, enabling the smaller business owner and its clients to interface successfully.
Summary - Why Webo?
It is different and addresses the idea that people can cost effectively collectively market themselves to local communities who will benefit from the accessibility and the relationship building functionality. In addition:
- It offers huge collective marketing opportunity and can build many unique niche markets
- It is a hub that can be taken to any geographic, industry or corporate market
- Its strengths lie in how the content is managed and the ease of maintenance thereof for
whilst websites are common self managing customer conversations is uncommon even
though social networking has developed the skills to do so
- It feeds the market shift to knowledge workers interfacing directly with corporate service
- It will grow functionality at an astounding pace as it is a home for HTML code with the
need therefor being driven by social network demand
- It can become Africa’s telephone book of the future
- It supports creative email construction with easy build use of animation, flash etc
- The buyers portal is a comforter
- It is immediate - just load content and publish
- It enables two way information sharing of documents and operational reports supported